Lunch and Judy is a catering business in the business quarter of Birkenhead. It specialises in top quality sandwiches and buffets for office staff and business meetings, and superb sweets and savouries for family occasions and celebrations. The business is led by the irrepressible Judy, who lends a personality and flair to her food and the business brand which is unique.
what we did
All we felt was necessary in promoting Lunch and Judy was to accurately represent the business-owner Judy's absolutely superb food and the wickedly mischievous wit which is never far away... Before designing Judy's site, a glance at competitors' websites revealed arrays of depressingly muddy-looking traybakes, so we concentrated on visually conveying the cleanliness of her kitchen and the deliciousness of her food via a light and airy design and beautiful images. We tackled her huge personality in the words!
The website was an instant hit with customers, who enjoyed the humour as well as being attracted by the clean presentation and imagery. The site is still commented upon regularly by new customers, who enjoy being able to "buy in" to the personality of the business from which they are commissioning important buffets and business lunches. Unsurprisingly, Judy's business, in a crowded marketplace, is thriving.